This private and anonymous third-party ad-replacement system will make the internet more secure and benefits everybody who participates. The BAT tokens can also be sold for Bitcoin on a crypto exchange for example. Brave users who agree to receive ads will be rewarded with BATs the tokens can be passed too publishers as support for their sites and content.Īlternately, Brave envisions users trading their tokens for premium content or advanced site features. The idea is the create a more sound privacy centred advertisement system in which everybody gets rewarded without compromising security and privacy.

BAT is a utility token that can be used as a unit of account between advertisers, publishers, and users in a new, blockchain-based digital advertising and services platform. It strips and blocks online trackers and ads from websites and gives users the option to replace them with ads from its own network for which the users receives a payment in BAT tokens. It gives the control of internet surfing back to the user. He envisions to disrupt the browser market by not dealing in the personal data business and has a user-centric privacy approach.

Brave is the creation and vision of Brendan Eich, the creator of JavaScript and a co-founder of Mozilla. The Brave Browser is a new entry in the browser market with an aggressive anti-advertisement policy. What is the concept of the Brave Browser? Are you already using Brave as a web browser? If yes then you do not have to worry about an ad blocker, Brave browser blocks alls ads by default for you! Brave is currently the only browser that works by default as an ad blocker and helps avoiding annoying commercials, strange followers, ugly banners and skips video commercials on the internet! How awesome is that?

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